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Safe Roads Challenge Wisconsin
Download the Safe Roads Challenge app, available in all app stores, and start earning today!
Children’s Wisconsin proudly supports the Safe Roads ChallengeTM! It is a movement aimed at reducing traffic collisions and their impact on families and communities. Through the Safe Roads Challenge app-they offer fun competitions, exclusive rewards, and a variety of gift cards, all designed to motivate and encourage safe driving. We’re all about rewarding positive driving habits!
- Available on both the Apple Store and Google Play, start earning rewards for safe driving now!
Our why
Each year, over 5 million North Americans are seriously injured or killed in vehicle collisions, impacting families and communities. We're committed to changing this by helping new drivers build safe habits from the start, creating safer roads and a better future for all.
About the competition
From now until May 25, 2025, your safe driving can win you big prizes! Each week brings new skill challenges to test your focus, speed, and handling, helping you improve and earn top scores. Get ready for a season of safe driving and exciting rewards!
Prizes waiting for you
Earn a total score of 80+ each day for an entry into the grand prize draw—the more entries, the better your chances. Plus, take part in weekly skill challenges for a chance to win additional prizes!
How it works
Download, drive and collect.
Download and set up your account
Once downloaded, create your account and make sure you have the right settings. (Motion & Fitness/Location set to Always)
Drive as usual-safely
The app detects your car's movement and automatically starts monitoring your drive. No need to start or stop the trip—your score will be calculated once it ends.
Your personal info is secure, and driving data is instantly anonymized. We're focused on safer driving while protecting your privacy.